Here at Gehna, we aim to provide you with the latest affordable jewellery designs for both men and women. Our aim is to provide you with the best customer service, giving you a great experience while finding the jewellery to help you express your individuality. Contemporary jewellery, Indian asian bridal wear, Indian asian bridal jewellery, Asian bridesmaid jewellery and even asian headwear; can all be found via our website.
Hi! I'm Anjali; and I run the Gehna business alongside my younger brother, Ankit.
I mean, I always had an eye for jewels, but we definitely needed the business brains on board to make Gehna a success.
How did Gehna come about?
Well, it all began when I misplaced an outfit in the hustle and bustle of taking it to shops with me to find matching jewellery. If I can lose part of my outfit in the midst of all the excitement for upcoming events, i'm sure it's something that has easily been done or can be done by others. So over time, after completing my degree, I decided to look into beginning my own business. I had the idea, but I needed the business brains; and thats when Ankit stepped in. We decided run our idea from home to be able to provide customers with luxury items at more affordable prices. I mean, who doesn't like to save money?
We had no overhead to pay, no rent, no bills and in turn have been able to keep the prices of our jewellery items low.
Then came the idea of providing the option of home consultations. Why take all of your clothes to a shop when the shop can come to you?
Of course we couldn't leave out the obvious option of giving customers the opportunity to purchase their jewellery online, but we knew that we needed to do something different to stand out. This method was tried out with friends to begin with. We asked them to send us full images or part images of their outfits, so that we could show them a range of matching sets to them in the comfort of their own home. What more could a customer ask for? Jewellery coming to them seemed to work, with it being in the comfort of their own homes and being more convenient, especially for individuals on tight work schedules or those with young children.
From one friend, Gehna then expanded to visiting families getting together under one roof, for each member to be able to experience this luxury in the comfort of their own home. It worked! It took time for us to figure it all out, but we started seeing some very happy customers. And that's when we gave Gehna a real shot!
So, if you're looking for timeless pieces of imitation jewellery at affordable prices, look no further. Here at Gehna we aim to provide you with just that. What are you waiting for?
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